Have plenty of business cards and brochures on hand for visitors so they will be able to find you again after the tour. Be sure to tell your visitors about a show you have coming up at an art gallery, classes that you teach, or your website. Provide marketing materials (business cards or brochures) visitors can take away so they can find you again easily. If you offer art-related classes or other services, have brochures available describing what you offer. It’s one thing to tell an interested visitor, but if you want to increase the chances of them signing up for a class or other service, you need to make it extremely easy for them to remember you and find all of the information they need.

Consider including a QR code on your business cards, brochures, or display signage that links directly to your website, online shop, social media page, or class registration form. Visitors can scan it while they are standing in your studio, which removes the need to search for you later. Test every QR code before the tour, and make sure the page it opens is easy to view on a phone.